Comments & opinions 

Turning Customer Support into Future Sales Opportunities

Customers always appreciate good customer service: it makes them feel like they got more than they paid, like they’re more than a number. Salespeople should be trained to ask the right questions, provide good insight to customers, and respond to changes to improve customer support. This article covers these and other ways in which you can turn great customer support into sales. Responsive Support Customers demand timely support, and when they’re on the phone, in your store, or browsing your site, they may have questions that require immediate answers. The…

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Analysis 

The Dangers of Neglecting a Mobile App Strategy

Without a mobile app strategy and custom applications tailored to your business needs, faster-moving competitors will surge ahead in the vital mobile app space. … The enterprise mobile app landscape is changing rapidly. A few years ago, CIOs and others were questioning whether to create app stores and adopt BYOD. Today, most business and IT leaders have traveled into the way beyond. Apps are everywhere, mobility is mainstream and there’s no turning back. But there is a growing array of nuances related to mobility. CDW’s new Enterprise Mobile App Report offers some…

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Comments & opinions 

Technical preview of Skype for Business now available to customers

A technical preview of the new Skype for Business communications and collaboration platform is now available to customers. At the 2015 Convergence event, which is taking place in Atlanta this week, Microsoft CEO Satya Nadella encouraged companies to embrace the open exchange of information and to use intelligent, collaborative tools. In November 2014, it was announced that the next version of Microsoft Lync would become ‘Skype for Business’, and the new client, server and online service would be generally available from April 2015. With the technical preview, existing Lync customers…

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Comments & opinions 

The Internet is Getting Older and Users are Getting Wiser

I still remember the first time I did an Internet search. It was both amazing and confusing. Clicking on the first of many matches, I quickly forgot what I was searching for in the first place, but I learned a lot. At least I think I did. That was more than twenty years ago and certainly SEO has improved a lot. So much so, that now we can quickly find more than we want to know about almost anything, including the dirt on almost company, true or not. That sounds…

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News 

AVG’s Invisibility Glasses promise to protect your privacy in public

AVG unveiled Invisibility Glasses, a new product from its Innovation Labs, in Barcelona. I have to admit that I imagined a different kind of product when I read its name, thinking of a product that would make the wearer invisible or one that would automatically remove objects or people in your sight when you use the glasses. Invisibility Glasses serve a different purpose though. They have been designed by AVG to protect your privacy when you are in public. Depending on where you live, surveillance cameras may be a common…

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Comments & opinions 

Galaxy S6: Most of the bloatware can be removed

One of the biggest complaints leveled at Android smartphones is the plethora of apps, many of which unwanted, that come preinstalled on the devices. Samsung has listened to this and has made the bloatware it installs on the Galaxy S6 user-removable. According to screenshots uploaded to the XDA Developers forum by member Jeshter2000, users are able to uninstall a range of apps including Google apps such as YouTube and Play Store, along with the Microsoft OneDrive, OneNote, and Skype apps. Not only that, but users will also be able to…

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Top Cloud Management Trends: Adopt or Incur the Risk

Your company can’t ignore cloud computing: Some kind of distributed-access model is now necessary to tap global markets, manage big data and get access to best-in-class software. But with increased cloud adoption comes the issue of management, since it’s no longer enough to simply spin up a cloud and hope for the best. Here are five of the top cloud management trends to watch this year — and the risks of opting out. Standardization According to a recent Cloud Tweaks article, there’s a growing need for cloud industry standards. Organizations such as…

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Comments & opinions 

The Internet of Things has arrived in America’s factories

We’re living in a hyper-connected world, an era of pervasive instrumentalization – from wearable technology, to people remotely “speaking” to their home appliances. On a consumer level, digitalized connectivity – made possible through a skein of communications through the Internet of Things (IoT) – has become commonplace, even expected. Indeed, the installed base for Internet-connected devices already exceeded 14 billion by early 2015, and is forecast to mushroom to nearly 50 billion by 2020 according to one estimate. So, what does all this mean for US manufacturers? We’ve explored this question in…

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Oracle Puts The Spotlight On Innovation And Customer Success

Oracle Day Events Highlight Theme of “Digital Disruption” Belgrade, Serbia – March 31st, 2015 News Summary Cloud, big data, and mobile are transforming the modern business environment—as well as presenting new challenges and tremendous opportunities. The 2014-15 Oracle Day Event Series posts the question to business – “Are you ready to take advantage?” The events offer delegates the opportunity to explore how these technologies can change their business, and learn from Oracle experts how to take control of their enterprise IT future. News Facts Following on from the Oracle OpenWorld…

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Analysis 

Google Analytics for SEO – Basic Cohort Analysis

In February Google Analytics came out with a beta release of the Cohort Analysis. This report can be extremely useful in helping SEOs prove the value of new customer acquisition via organic search, show how they engaged with the site, and surface when they ended up converting over time. Even if the customer ended up converting through a non-organic channel like email or PPC. In this article we’ll take a quick glance of the components of the report, then break down how to use segments to help quantify SEO specific…

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