Mastercard helps startups accelerate to success with Mastercard Start Path

Company plans to accelerate up to 8 startups in Dublin as part of the first intake; applications accepted through May 16 For startup companies, success is a journey that requires collaboration and innovation. Today, MasterCard is launching MasterCard Start Path, a commitment to help accelerate startups toward long-term success by offering customized support, operational mentorship and the potential to secure pilots with key global players. In Europe, MasterCard is launching a commerce-focused accelerator for innovative early stage European startups with direct involvement from leading partners including ASOS and Capital One, amongst…

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How to Negotiate a Collaborative Outsourcing Deal

IT outsourcing customers say they want more from their service providers. Yet they often use the same old negotiating tactics to set up their outsourcing deals. If you want a more collaborative relationship with IT service providers, it has to start at the negotiating table, says Kate Vitasek, author of “Getting to We: Negotiating Agreements for Highly Collaborative Relationships,” based on research conducted at the University of Tennessee Knoxville. CIO.com talked to Vitasek about what’s driving the need for more collaborative outsourcing relationships, how traditional negotiating tactics destroy value, and…

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EMC World 2014: Enterprises Must Use Software-Defined IT to Achieve Scale and Results

IT leaders from EMC believe the software-driven transformation of the data center will redefine enterprise IT. Virtualizing server technology was only the beginning. The race to transform the entire data center into a lean, mean, software-defined machine is on. “Fundamental change is needed. A new approach is required,” said VMware CEO Pat Gelsinger during a keynote address at EMC World. The need for a shift in the way IT resources are generated, stored and distributed is part of a much larger trend happening in technology in general. Throughout much of EMC World, experts…

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Executing an Email Campaign? This Should Be Your Primary Goal

Whether you’re writing a prospecting email or executing a lead generation campaign, your goal should be to simply start a conversation—giving contacts only what they need to take a small step forward on the path to purchase. We’ve all done it—sat down at the computer, crafted a prospecting or lead generation email message, and thought to ourselves,“This content is so compelling and rich with insight that there’s no way prospects will ignore it; the response rates are going to be through the roof!” Then, we click “send” and wait for…

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Which Applications Fit for Cloud Migration — and Which Don’t

Knowing how different apps can fit in a cloud environment can help IT leaders make informed decisions. As they consider ways to take advantage of the many benefits of cloud computing, IT managers should consider the suitability of specific types of applications for the cloud. Here are different type of apps and how they may fit in the cloud. Software Development, Testing and Quality Assurance Entities with active internal software development teams can benefit substantially from the cloud. Developers and quality assurance testers often need significant computing capacity for relatively…

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HP Looks to Ease Enterprise IT Cloud Fears

Hewlett-Packard hopes its focus on private clouds — and it’s investment of muscle and money in the technology — can convince enterprise IT executives that it can provide a secure way to enter the fray. Hewlett-Packard hopes its focus on private clouds — and it’s investment of muscle and money in the technology — can convince enterprise IT executives that it can provide a secure way to enter the fray. Three years after it vowed to become a major cloud vendor, HP Wednesday unveiledHelion, a set of products and services…

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How secure is your password?

How to create a safe and easy to remember password It’s World Password Day, so it’s the perfect time to see how secure your password is. Remember, just because a password is hard for you to remember, doesn’t mean that a computer won’t crack it within minutes or hours. If you take away one thing from this article, it should be this: A long, easy to remember password is better than a short, complex password. Let’s illustrate this with a couple of examples. The first from XKCD shows the complicated password “TrØub4dor&3” might appear secure, but…

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What is Authentic Change?

…and What’s happening at EMC World Global business is in a mega shift as their business lines envelope the global, mobile consumer with data rich offerings; as their operations eagerly vet out cloud as a platform for agility while hoping it delivers a better cost model for IT. We’re in a waiting game of sorts as companies test this out. SAP, as the current reigning champion of global business apps, is in the middle of this conversation in a large number of the companies who are working to evolve. We…

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Leading Cause of Smartphone Theft: Careless Owners

Three million smartphones were stolen in 2013, but muggings weren’t the most common form of theft, according to new research. When you hear the words “smartphone theft” you might automatically think of a drug-crazed creep hitting some unsuspecting person over the head and making off with an expensive iPhone. Sadly, that does happen, but a new survey suggests many more smartphones are stolen because their owners carelessly leave them on café tables when they pick up their morning lattes. That “Doh!” scenario – which obviously isn’t restricted to cafés – accounts for roughly…

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Private users are still targeted by cyber criminals

Cybercriminals are still following the money and they care very little whether they get to it through a targeted attack on a business or a more widespread spam campaign, seeding financial malware wherever they find fertile soil. With all the media and security research attention in 2013 being focused on the targeted attack phenomenon and the growth in the numbers and type of organisations falling victim to these attacks, it can be thought that traditional end-user level attack campaigns are on the wane. This is wrong. 2013 saw the levels…

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