enews – Page 90 – *IT Exclusive News

The marriage of content and design

April 6, 2014April 6, 2014 enews

You will frequently hear web professionals use the phrase “Content is King”; can a whole website be based on the single parameter of content? The saga of which is more important, content or design, has been an on-going debate since the conception of the Internet. The simple fact is that for a website to be truly successful, both must play their part. The question is, “what is their part and how do you ensure it is being played?To be able to answer this question, it is important to first understand the…

Cross-Selling with CRM

April 6, 2014April 6, 2014 enews

The mysteries of direct marketing stretch far and wide in the business world. Many of us do it, almost all of us are on the receiving end of it (perhaps without even realizing it), but only a handful of us are doing it right. Customer acquisition is generally your biggest cost when it comes to marketing to a new audience, but capitalizing on the needs of your existing customers is how you make the most. If they’re already spending money, the barrier to getting them to spend more money is much lower,…

Server Virtualization Continues to Grow in EMEA but Mega-Datacenters are Changing the Game

April 6, 2014April 6, 2014 enews

According to IDC’s EMEA Quarterly Server Virtualization Tracker, 33.0% of all new servers shipped in EMEA in the fourth quarter of 2013 (4Q13) were virtualized, a moderate increase from 30.0% in 4Q12. Physical server shipments were flat this quarter, showing only a 0.3% decline year-over-year, totaling 606,400 units. At the same time 200,300 server units were virtualized at the point of initial shipment in 4Q13, which is an annual increase of 9.6%. Virtualization licenses distributed this quarter grew year-over-year by 12.0% to 282,300, while EMEA virtualization software revenue increased even…

How Small Businesses can use Big Data

April 3, 2014April 6, 2014 enews

Big data. It’s a term that has grown in popularity in the past couple of years to the point that, these days, you can hardly type ‘technology’ into Google without big data showing high in the results somewhere. Many assume that big data is just for large corporations, who produce such a huge amount of data it’s created a skills gap in the people who can disseminate it. However, SMBs can benefit from big data too and this puts them, potentially, on a level playing field with the big boys. This doesn’t…

Oracle displaces IBM as second biggest software vendor by one count

April 3, 2014April 4, 2014 enews

All those acquisitions paid off! Oracle is now the second largest software company in terms of revenue, according to new Gartner numbers. New Gartner’s research finds that Oracle has surpassed IBM as the second largest software vendor in the world in 2013 as measured by annual revenue. Last year, Oracle weighed in with $29.7 billion of total software revenue, up 3.4 percent from $28.7 million in 2012 IBM’s revenue grew as well, but more slowly: It was $29.1 billion in 2013, up 1.4 percent from $28.7 billion in 2012. It’s safe…

What is business intelligence?

April 3, 2014April 4, 2014 enews

Max Cooter explains that business intelligence is a simple concept, but not one that’s always understood. It’s not easy to put your finger on the true meaning of business intelligence. For a start, it sounds like something that should be already part of a business strategy – after all, it’s hard to contemplate a company thinking about business stupidity. While stupidity is a strong word, there certainly has been a reluctance to take on board information supplied by customers. There is a rich crop of data to be harvested from…

Orbital Debris Problem

April 3, 2014April 4, 2014 enews

These days, space is far from empty, especially the near space around the Earth. NASA says 22,000 pieces of space junk, including rocket boosters and old satellites, are orbiting our planet and posing a growing threat to the ongoing exploration of our solar system. At least once a year the International Space Station has to maneuver around a menacing piece of junk because, with space debris swirling around at 17,500 miles an hour, even a tiny screw could inflict severe damage to a passing spacecraft. Until recently, tracking the space…

Check Point Sandboxing Technology Tops Zero-Day Malware Block Rates

April 2, 2014April 2, 2014 enews

Check Point® Software Technologies Ltd. (Nasdaq: CHKP), the worldwide leader in securing the Internet, today announced that Check Point Threat Emulation Service, which protects organizations against new, unknown and targeted attacks before they infect a network, has the highest catch rate of malicious files. In recent benchmark testing, 600 malicious files were scanned through Check Point Threat Emulation and other competitive products. The results found that Check Point outperformed all of the others in this test, with a malicious file catch rate of 99.83%. The other competitive products detected an average of 53%…

Prepping the cloud for the internet of things

April 2, 2014April 2, 2014 enews

As billions more devices get connected to the internet, there will be a huge infrastructure transformation on the backend. Cloud computing will play a major role in how the world takes advantage of that device-driven data explosion. Estimates vary about the number of connected devices there will be as the internet of things shapes up – a recent Gartner estimate was 26 billion by 2020 — but everyone agrees there will be a ton. The numbers are staggering even when it comes to personal electronic devices like smartphones, tablets and game consoles. Just five…

Top 8 perfect tools for digital marketing

April 2, 2014April 2, 2014 enews

Digital marketing differs from the traditional one and it’s full of different challenges, such as proliferation of different channels, strong competition and the exploding data volumes. This is a serious business and it simply can’t exist and function without different marketing tools. The Internet is full of them and sometimes it’s quite hard to choose the best one, precisely for your needs. You may know about different wide-spread marketing tools such as Google Analytics, Word Press and SEOMoz. They’re really high-rated and many people are using them. But every expert…