Deutsche Telekom aims to integrate Netflix
Germany’s national telco Deutsche Telekom is negotiating with global video-on-demand (VOD) market leader Netflix about a partnership when it launches in Germany by the end of the year. Telekom apparently wants to include Netflix into its offering despite the fact that it competes with its own platform Entertain, reports German magazine Manager Magazin with reference to people familiar with the situation. Recently, Telekom already added ProSiebenSat.1′s VOD service maxdome to Entertain as a third-party proposition. The conversations about a marketing collaboration between Telekom and Netflix are at an advanced stage, but haven’t been finalised yet, according…
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