Youth hooked on mobile messaging but preference varies, says Telenor research
Telenor releases Digital Frontrunners study The Facebook family is strengthening its position amongst digital frontrunners globally. While most time is spent on messaging apps, today’s young consumers still rate SMS and mobile calls as intrinsic to their communication habits. And there’s a new challenger on the market: watch out as internet calls gain momentum in Asia. (Fornebu, 20 June 2016): In a Telenor Research study conducted in November-December 2015, mobile users aged 16-35 years in Telenor Group’s markets in Asia and Europe were interviewed about their mobile communication habits. The…
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