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Author: enews

What People Who Worked At Google Know That You Probably Don’t

enews

Ok, that was a totally troll title. A less inflammatory one would be “Work at Winning Companies to Learn Winning Habits.” What I want to share though is a subtle advantage that people who’ve worked at transformative tech companies have over people who haven’t. It’s not that the average employee from Google, Apple, Facebook, etc is necessarily smarter or more capable than any other person. I mean, maybe they are on average, but I’m not making the case that just because they passed a hiring screen that makes them worthwhile.…

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10 reasons why enterprises should use a startup

enews

The benefits of going with an enterprise startup are diverse — from affordable pricing to funding R&D to accessing unique expertise.  Large enterprises and startup ventures are seldom uttered in the same breath. But there are some excellent reasons for enterprises to consider using a startup. 1: Influence Companies like the feeling that they have influence over the projects and technologies their vendors develop. Startups offer their customers a golden opportunity for this because in early startup phases, their customers are their lifeblood. They do everything possible to satisfy their…

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Internet of Things Must Overcome Many Challenges to Win Wide Adoption

enews

The development of the Internet of things seems inevitable, but security, interoperability and privacy remain as challenges to its full deployment. Photo courtesy of engagor The era of the so-called Internet of things has been talked about so much in tech circles the past few years that some may think it’s already here. But smartwatches, Google Glass and clothing embedded with sensors hardly represent a full mainstream deployment of the system. So what has to happen to make the Internet of things (or IoT, as it’s sometimes called) more accessible…

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Dropbox for Business bags Netskope data security boost

enews

Cloud storage platform teams up with data security to bolster enterprise appeal of service Dropbox has teamed up with Netskope to bolster the enterprise appeal and capabilities of itsbusiness-focused cloud storage service. The cloud security firm’s flagship offering, Netskope Active Platform, can already be used to detect when sensitive corporate content has been, or is in the process of being, uploaded to Dropbox. Building on this, the newly-announced Netskope technology tie-up means Dropbox for Business users will be able to take advantage of additional corporate data management tools that permit…

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5 CRM Features Essential for Managing the Customer Experience

enews

The more sophisticated the customer, the more sophisticated the customer relationship management (CRM) system needs to be. Today’s Gen X customers are less likely to spend unless state-of-the-art technologies support the procurement and acquisition process. Emotional, optimistic, and endowed with leadership qualities, Gen X shoppers represent the new onslaught of consumers who take the helm in evaluating, recommending, and even testing products before they approve the payment.  Economic Impacts  A weak economy only heightens the awareness of consumers looking to optimize their spending. Take the perspective of a business regulating prices based…

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ERP and the IoT: What Should You Know?

enews

Dozens of new articles come out every day about the Internet of Things (IoT) and the possibilities that it’s bringing to light. Still, there is some confusion. What is this Internet of Things? And what, exactly, does it have to do with enterprise resource planning (ERP)? First, the easy question: the Internet of Thingsrefers to the connection between people, devices, or machines and the applications that can turn all of the data those connections generate into intelligence. Sounds complicated, doesn’t it? It is. That’s where the ERP connection to the IoT becomes paramount.…

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Intel and Luxottica Group Announce Multiyear Collaboration for Wearable Tech

enews

Intel Corporation and Luxottica Group S.p.A today unveiled a multiyear R&D collaboration to fuse premium, luxury and sports eyewear with smart technology.  This strategic alliance will push the boundaries of research and development to anticipate what smart technology for eyewear will look like in the future. The ultimate goal is to help pioneer that change and deliver smart, fashion-forward products that are meaningful and desirable to consumers. The first product from Intel and Luxottica is expected to launch in 2015. “The growth of wearable technology is creating a new playing…

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Forrester 2015 predictions report explains how cloud will be “the motivator”

enews

Yes, it’s that time of year again. Everyone who’s got an opinion will be telling the world and his dog about their predictions for cloud computing in 2015. CloudTech will bring you the very best of these in due course, but for now analyst house Forrester has got theirs in early and proclaimed 2015 is the year when companies fighting the cloud will finally be a thing of the past. Picture credit: iStockPhoto The report, entitled “Predictions 2015: The Days of Fighting the Cloud Are Over”, examines 10 key trends for the…

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How enterprises see big data analytics changing the competitive landscape next year

enews

87% of enterprises believe big data analytics will redefine the competitive landscape of their industries within the next three years. 89% believe that companies that do not adopt a Big Data analytics strategy in the next year risk losing market share and momentum. Picture credit: iStockPhoto These and other key findings are from a Accenture and General Electric study published this month on how the combination of Big Data analytics and the Internet of Things (IoT) are redefining the competitive landscape of entire industries. Accenture and GE define the Industrial Internet as the…

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Security as a Selection Criterion for CRM

enews

When it comes to selecting a customer relationship management (CRM) solution, there are many different opinions about what the most important criteria should be. One way to make sure that everyone’s voice is heard is to make a prioritized list of requirements from representatives who work in marketing, sales, and customer service, because these are the people who will be working with the system. After this information has been collected, a request for proposal goes out, and then budget becomes a factor; sometimes, companies include IT in the mix to…

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