Author: enews

New industrial technologies in the form of smart machines, smart factories, cloud-based services and advanced data analytics have begun to transform machine shops and factory landscapes across the globe.  The early payback from implementing such systems has primarily been in the form of increased efficiencies. However, improved efficiencies do not necessarily translate into competitive advantage. If a one-dimensional view of potential benefits is adopted, the long-term opportunities for strategic differentiation will be relatively small. After all, competitors also evolve while a particular company improves its efficiency through deployment of one or…

In the present digital era, where technology plays a crucial role in transforming and shaping the ways businesses have been developing so far, IT consultancy is a game-changing tool! The IT ecosystem has faced various technological developments and is steadily growing at a faster pace than ever before. In order to drive business growth, IT consultancy has a lot to offer. Organizations are adopting the consultancy services from top service providers and availing the most promising advice to gain optimum business results. Good IT consultants not only save your time…

Consumers are increasingly combining their digital interactions with voice communications, and live conversation has become the new competitive battleground for customer experience.  Unfortunately, most brands lack the ability to bridge the gap between digital and voice for a unified view across the customer journey. This is creating serious challenges for their customer experience initiatives. In response, call intelligence company Invoca is upgrading its Invoca for Adobe Marketing Cloud service, to be powered by Invoca Signal. It enables marketers automatically to capture custom, actionable insights from hundreds of data points on…

Social networks have transformed the Internet into a complex web of relationships. Graph analysis offers a way to understand these complex relationships. Graph analysis models are powerful enablers of fine-grained predictive modeling of human behavior as they help in identifying the likely behavior of individuals in their fuller context of groups, relationships, and influence. These models offer microscopic and detailed views of the customer experience by focusing on human actions and interactions. Graph analysis has the potential of transforming a wide range of applications in the public, private, and research…